THE consequences of a brewing trade war between the United States and China are now playing out on a number of fronts. And the message it is sending to markets is a chilling one. [...]
New government’s adoption of e-services set to benefit them [...]
NEW YORK: U.S. stocks ended slightly lower on Friday as escalating trade anxieties driven by U.S. President Donald Trump's latest tariff threats against China offset a string of robust earnings led by Microsoft [...]
KUALA LUMPUR: Malaysian palm oil futures edged up at the close of trade on Friday, but remained largely caught in a range as demand remained tepid. [...]
KUALA LUMPUR: Palm oil output in Malaysia is expected to enter the high production cycle in the last quarter of the year, two plantation company chief executives said, although output is expected to fall short of forecasts and peak later in the season than usual [...]
NEW YORK: Oil prices rose on Friday as a weakening dollar and lower expected August crude exports from Saudi Arabia supported the market, offsetting concerns about U.S.-China trade tensions and supply increases. [...]
Radio continues to dominate media engagement among Malaysians
GfK’s Radio Audience Measurement has shown that radio is continuing to be one of the dominant engagement media among Malaysians; reaching over 20.2 million or 97% of the population in Peninsular Malaysia.
The Radio Audience Measurement 2018 conducted by GfK, in partnership with Commercial Radio Malaysia has revealed two primetime windows when listenership peaked—breakfast and drive time shows. The latest survey which was conducted over six weeks from March 25 – May 5 polled 6,000 unique individuals aged 10 years and above. GfK utilised 4,500 paper diaries and 1,500 e-diaries to collect valuable insights on the strength and scope of radio listening across the country.
Among the various airwaves, it was the weekday drive-time shows (Monday to Friday, 4:00PM – 8:00PM) and breakfast shows (Monday to Friday, 6:00AM – 10:00AM) that enjoyed highest listenership of 14.1 million and 13.6 million respectively. Drive time shows are most popular with the 20-29 age group with 3.1 million listeners from the segment tuning in during this time slot; followed by 10-19 year old listeners, who account for 2.9 million listeners. The breakfast shows on the other hand attract the most audience from the 20-29 and 30-39 years age groups and they make up 2.9 million listeners respectively.
Younger listeners from the age groups of 10-19 and 20-29 make up a large proportion of weekday night show audience. Together, these two segments account for 46% of the total 8.7 million who tune in to weekday night shows (Monday to Friday, 8:00PM – 12:00 midnight).
“Radio remains a strong medium for storytelling despite the changing media landscape in the midst of digital revolution. This is never going to change. The way radio delivers impactful advertising and the ability to engage with consumers is through great content that tells great stories”, said Erin Hwang Bin Bin, the President of Commercial Radio Malaysia & General Manager of Star Media Radio Group.
Radio is also reaching more listeners by race, as reflected in the latest GfK study. Compared to the previous survey conducted in the second half of 2017, the overall weekly reach increased across all races, especially among Chinese listeners which reported highest listenership growth from 4.8 million to 5 million listeners— a 3.4% increment. Around 2.8% more listeners in the Indian/Others segment has also been registered, along with 2.3% rise seen in the Malay segment of listeners. Total radio audience from Indian/Others and Malays reached 1.8 million and 13.5 million respectively in the latest survey.
According to Radio Audience Measurement Wave 1 results for 2018, radio reaches 14.7 million of its listeners at home, accounting for 70% of the population in Peninsular Malaysia. Findings also reveal that 2.7% more listeners are tuning in from their car compared to the previous wave of the survey.
“In spite of the fact that consumers these days are availed a wide range of media options on different digital platforms, it is evident from the study that Malaysian radio continues to be an important media that receives the unwavering support of its listeners,” highlighted Lee Risk, APAC Commercial Director for Media at GfK.
”Radio has a significant role in the daily lives of its listeners, and will continue to be a popular channel that is able to connect with and reach a large portion of the Malaysian consumers,” he concluded.
The post Weekly radio listenership rises to 20.2 million in Malaysia appeared first on MarketingMagazine. [...]
KUALA LUMPUR: Blue chips snapped their nine-day winning streak on Friday as investors took some gains, with telcos, Tenaga Nasional and banks among those weighing on the FBM KLCI. [...]
KUALA LUMPUR: Iskandar Waterfront City Bhd (IWCity) says parent company Iskandar Waterfront Holdings Sdn Bhd (IWH) has not made any fresh attempt to bid for the development of Bandar Malaysia. [...]
First prize is a whopping RM73,000 so think beyond your boundaries!
Japanese stationery and furniture design company, Kokuyo is back with its famous design competition! The Kokuyo Design Award in 2017 received over 1326 entries by 53 participating countries.
Kokuyo Design Award 2018 will be its 16th Kokuyo Design Award to be held since it was established in 2002. Notable winners in the past include: “Kadokeshi”, “Campus Notebook Paracuruno”, “Wagomu”,”Nameless Paints” and “True Measure”. Many of these designs have since been commercialised and are readily available to be purchased by consumers.
Kokuyo will also be collaborating with local books and stationery store, CzipLee Malaysia to host an exhibition and design seminar.
“We’re happy to bring it to Malaysia as we see so much potential in the stationery and design community. With partners such as CzipLee who is pushing the envelope when it comes to embracing the cutting-edge lifestyle and stationery products – it’s only natural that we host it here,” said Katsuyuki Konishi, Managing Director of Kokuyo International Malaysia.
Katsuyuki Konishi, Managing Director of Kokuyo International Malaysia.
“With a grand prize of RM73,000 as first prize, and three other merit prizes worth RM20,000 each – it is no doubt that we are getting the crème de la crème of designers waiting to pitch their best ideas forward,” said Katsuyuki.
Konishi further explained on the themes of the design award in the past which includes: “Beautiful Lifestyle” (2015), “HOW TO LIVE” (2016) and “NEW STORY” (2017). Kokuyo has been putting forward themes that encourage proposals for new value and stories in people’s work, learning and life scenes, rather than just in the functionality, practicality and beauty of the product design.
“This 2018, the theme is “BEYOND BOUNDARIES”. Work, play, every day life has changed the way boundaries exist – even so within Kokuyo’s business domain as it is becoming more and more seamless,” he added.
Beyond Boundaries targets designs that are for “stationery, furniture and all items generally used in working, learning and living scenes”.
The three main criterias for judging the entries are whether they 1) “propose new value” 2) “propose a life scene”and have 3) the “feasibility for commercialisation”.
“We make a complete evaluation to see if the proposal is indeed a novelty, and whether it is practical to consumers for everyday usage – and if it is feasible for commercialisation,” said Konishi.
The award is open for submission from June 22, 2018 – August 31, 2018. For more details on the Kokuyo Design Award 2018, please visit: http://www.kokuyo.com/en/award/
Is the Customer at the heart of your Digital Transformation?
On 19th of July, MARKETING will be organising a conference on Customer-Centric Digital Transformation (#DTCX2018) to help you answer that question. The conference will be driven by Paul Stewart who authored the best-seller ‘Branded Customer Service’ and currently is the Special Advisor, Strategy & Transformation for P. S. Thinking. Drawing from his 25 years of diverse experience as a Chief Economist, CEO and consulting in organisational change, transformation and innovation Paul will be sharing his learnings and current trends in this realm.
He will be joined by key thought leaders in the areas of transformation, data analytics, customer service, branding, marketing, digital, human resources and more! Some of the key names who will be joining us include:
* Imran Kunalan Abdullah, Advisor/Principal Consultant – Digital Talent Development & Leadership and People Analytics
* George Aveling, CEO, TMI Malaysia
* Laurence Smith, Head, Asia Region, SmartUP
* Falko Leonhardt, Principal Consultant Transformation Strategy and Change, TMI
* Mohd Adam Wee Abdullah, Group CMO & Chief Customer Experience Officer, CIMB Group
* Rene Werner, Chief Customer Service & Customer Experience Officer, Celcom Axiata Berhad
* Noelle Lim, Director, BFM Edge Education
* Vigneswaran Sivalingam, Director of Operations, Teledirect of Telecommerce
Get ready to be inspired by case studies on transformation, honest conversations on driving change and actionable insights you can take back to implement in your organisation.
Date: 19th July 2018
Time: 8.30 am -6.00 pm
Venue: Sime Darby Convention Center, Bukit Kiara
For more information on DTCX 2018:
Click to visit DTCXJuly19 Microsite.
Download PDF Programme here.
Contact Amira email@example.com | 03 7726 2588
Book your spot early to avoid disappointment!
The post Calling all Malaysian designers! Kokuyo Design Award 2018 is back! appeared first on MarketingMagazine. [...]
KUALA LUMPUR: BIMB Holdings Bhd chief executive officer Khairul Kamarudin resigned from his post with immediate effect on Friday. [...]
SINGAPORE: Long-haul carrier AirAsia X Bhd will pursue an IPO of its Thai arm "soon" as it looks to restructure itself into a group holding company along the lines of affiliate AirAsia Group Bhd, co-CEO Tan Sri Tony Fernandes said on Friday. [...]